Includes:
- Generation of review coverage across the relevant media through targeted press campaigns
- Promotions, organization of giveaways and associated product tie-ins with other companies
- Contribution of ideas and implementation of new approaches in order to raise the profile of the author/photographer
- Communication of review coverage to relevant parties, both on an immediate basis and in the form of a structured monthly report
- Collation of press quotes for catalogues and company websites, as well as Amazon
- Formation of excellent working relationships with authors, publishers, journalists and contacts within the media
- Handling of enquiries/requests from the media, authors, book trade and general public
Images:
- Image negotiation
- Creation of documents showcasing press images and copyright information
- Careful checking of articles prior to publication to ensure no cropping of images and correct crediting and copyright information included
- Provision of images in different formats for print and online